speaker-info

Linda Traylor

VP, Global Medical Affairs - Biodesix

Dr. Traylor is a published scientist and an 18 year industry veteran. She received here doctorate in Pharmacology/Toxicology at the University of Arkansas for Medical Sciences and completed her post-doctorate at Duke University. She launched her career with a small devices/biologics oncology company in San Francisco. Since then Dr. Traylor has worked for both small biotech and big pharma firms and gained experience in hematology/oncology, renal disease, diabetes and immunology. Dr. Traylor has managed and coached MSLs for nearly 10 years including a novel role as an MSL Coach/Trainer for Novartis Oncology supporting the leadership team to maximize MSL/KOL engagements.  She received her coaching certification to enhance her leadership skills, and practices a strengths based management style to develop high performing teams and individuals.

My Sessions

Using storytelling techniques to Establish Scientific Credibility and to Convey Scientific Data to KOLs

Balancing for scientific credibility and social capital when developing KOL relationships Real world examples of telling a story with scientific data Being self-aware during scientific exchange will enhance productivity GOSRT (Goals, Objectives, Strategy, Resources, Tactics) plans for individual KOLs go beyond data sharing and are important for effective scientific exchange

Workshop 4
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